Tier 02 · Services

Media agency service formats

Flexible delivery models for professional media planning. Every format is scoped with clear deliverables and honest placement strategy documentation — no follower-selling, no bot engagement and no guaranteed marketing outcomes.

Service format Scope Indicative SGD
Monthly media retainer Ongoing media orchestration, channel storytelling, editorial media beat management and client engagement sessions S$11,000–S$16,500/mo
6-week media planning sprint Concentrated media brief development, placement strategy, paid and owned sync and launch coordination S$7,400–S$13,200
Media landscape audit Audience media map review, channel planning assessment, brand narrative and placement strategy analysis S$5,200–S$7,800
Media planning workshop Half-day or full-day channel planning and media brief session with structured deliverables S$3,100–S$5,600
Media performance review Marketing analytics interpretation, message testing outcomes and media performance loop recommendations S$2,200–S$4,100
Corporate media team session In-house marketing team training on media brief development, channel storytelling and editorial strategy S$3,600–S$5,400

All services are delivered by our Gateway East agency team from the Beach Road studio. We work as an agency partner alongside your in-house marketing team, providing professional media planning scoped to your project requirements and Singapore market priorities.

Paid and owned channel session developing campaign messaging and creative direction

Paid & owned session · channel sync

Client media brief workshop for brand strategy and placement strategy development

Media brief workshop · client engagement

How we deliver media services

Every engagement begins with a structured media brief. Our Beach Road studio team maps your audience media map, defines campaign messaging priorities and outlines channel planning before creative direction begins. Paid media, organic social, SEO and performance marketing activities are coordinated through media orchestration — ensuring consistent story across channels from narrative placement through to editorial media beat execution.

Marketing outcomes are reviewed in scheduled client engagement sessions. We interpret marketing analytics transparently and refine editorial strategy based on message testing data. Our agency partner approach supplements your in-house marketing team — we do not replace strategic decision-making or guarantee specific sales volumes, social follower totals or investment returns.

Media campaign performance varies with market conditions, your budget, how creative assets perform, platform rule changes and audience behaviour. Media Narrative's agency team delivers media planning and storytelling support — we do not substitute for your internal commercial decisions. We make no guarantees on sales volumes, social follower totals, viral distribution, growth percentages or investment returns. Figures cited on this site are examples only and anonymised where case material appears.

Choosing the right format

Not every brand requires a full media retainer from the outset. Many Singapore B2B teams begin with a media landscape audit to assess current paid and owned sync, audience targeting frameworks and channel storytelling consistency before committing to a larger campaign sprint or retainer engagement. Media planning workshops provide a focused session for leadership teams needing alignment on placement strategy and brand positioning before launch.

Media performance review sessions suit brands with active campaigns requiring independent marketing analytics interpretation and message testing recommendations. Corporate media team sessions help in-house marketing teams build internal capability in media brief development, editorial strategy and channel planning — delivered at your office or our Gateway East studio on Beach Road.

All service formats include clear project scope documentation, defined deliverables and scheduled client engagement checkpoints. We scope honestly, price transparently in SGD and never promise outcomes we cannot control. Programme details and indicative ranges are listed on our programs page.

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